The Ministry of Labour and the ETDA continue digital technology courses to develop community economies and pilot a group of guides on driving the Thai economy.
On November 24, 2020, Deputy Labour Minister Prof. Narumon Pinyosinwat reported that the Ministry of Labour’s Department of Skill Development has cooperated with the Electronic Transactions Development Agency (ETDA) to create labour knowledge in e-commerce, which will work to help community enterprises, small entrepreneurs, informal workers or unemployed people who are interested in doing business or selling products online, to understand the overview of the upstream to downstream e-commerce processes. The initiative encourages communities to use online tools and technology to communicate with target audiences, promote community products, and sell their products on online platforms to generate income for households. It further aims to strengthen manpower for both new graduates and the unemployed, to have knowledge and ability to do e-commerce. This is one of the solutions for solving the community’s problems and can be used as a guideline for a sustainable career.
Prof. Narumon added that on November 23, 25, and 26, 2020, the ETDA had organized training courses on digital technology to develop the community economy, covering techniques for using e-commerce platforms to sell products. The course has a team of speakers from the Thai E-Commerce Entrepreneurs Association talking about starting online stores via LINE OA, introducing e-commerce, opening a Facebook Page, and market and target analysis. The e-commerce team from ETDA will speak about creating content for selling products and services through e-commerce, photography, and image editing with mobile phones and going online in a legally compliant way. The e-commerce team from ETDA will also cover the topic of “always online; engaging positive feedback and avoiding the negative” by ETDA’s Internet for Better Life team. The total training duration is 18 hours and was organized for 40 informal workers at the Electronic Transactions Development Agency. The goal is to develop such worker groups to become quality workers, encompassing the knowledge and ability to do e-commerce correctly.
“Creating a workforce to educate the digital technology community to expand the impact of e-commerce will help each community play a role and take part in economic development. The economic foundation will especially be strengthened and promote sustainable self-sufficiency,” concluded the Deputy Labour Minister.
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Division of Public Relations
24 November 2020
